Show Me The Money – Monetizing the mobile content that your fans value most of all

December 3, 2015 12:00 pm - 12:45 pm

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Chris Pirrone
Ethan Ross
Sebastian Turner
Brad Friedman

  • From native ads to in-app video, what are the most popular mobile advertising options available to publishers of sports content?
  • Understand how analytics can be used to adjust your mobile monetization strategies so that the ads being served are relevant to the fans that are accessing this content.
  • Explain how sponsored content within mobile apps can either enhance or damage your brand depending on how the content is integrated.